Laureus World Sports Awards Shanghai 2015

MERCEDES-BENZ – THE BEST OR NOTHING

Mercedes-Benz is the inventor of the automobile – and has been passionately shaping its future since 1886.

As pioneers in automotive engineering, it is both our inspiration and responsibility to continue the tradition of the brand with trailblazing technologies and high-quality products. Like no other trademark in the automotive world, Mercedes-Benz appeals to both the hearts and minds of its customers. We give our very best for customers who expect the very best.

Since the founding fathers Gottlieb Daimler and Carl Benz, our corporate history has been one of innovation and pioneering achievements. Many technical innovations that are nowadays standard in automobiles first entered the market in a Mercedes-Benz. This is the basis for our claim to leadership in automotive engineering. The brand stands for Modern Luxury, and enjoys an outstanding reputation for quality, safety, comfort, design and comprehensive, sustainable mobility.

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IWC SCHAFFHAUSEN

For more than 140 years, IWC Schaffhausen has produced precision products of complex functionality and outstanding user-friendliness for watch connoisseurs who expect more from their watch than an accurate display.

Since its foundation in 1868, the International Watch Company has built up a reputation as a long-established Swiss watchmaking firm with a passion for invention, innovative solutions and technical refinements.

Today the brand is more successful than ever. IWC uses this strength in a programme of corporate social responsibility initiatives at home and abroad. In 2005, IWC entered into a long-term commitment to become a Global Partner of the Laureus Sport for Good Foundation.

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